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	<title>Business Strategies Etc. &#187; Thoughts/Inspiration</title>
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	<description>Build Revenue - Protect Profits - Cut Costs</description>
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		<title>This is the End of Publishing/This is NOT the End of Publishing</title>
		<link>http://www.business-strategies-etc.com/2010/this-is-the-end-of-publishingthis-is-not-the-end-of-publishing/</link>
		<comments>http://www.business-strategies-etc.com/2010/this-is-the-end-of-publishingthis-is-not-the-end-of-publishing/#comments</comments>
		<pubDate>Tue, 23 Mar 2010 08:22:58 +0000</pubDate>
		<dc:creator>Gail Nickel-Kailing</dc:creator>
				<category><![CDATA[Marketing Strategies]]></category>
		<category><![CDATA[News]]></category>
		<category><![CDATA[Thoughts/Inspiration]]></category>

		<guid isPermaLink="false">http://www.business-strategies-etc.com/?p=3186</guid>
		<description><![CDATA[Take a close look at this from a marketing perspective. What happens when you flip everything you thought you saw and heard on its head? Thanks to Cary Sherburne (Twitter:csherburne) for sending this on!]]></description>
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		<title>It is Better to Be First</title>
		<link>http://www.business-strategies-etc.com/2009/it-is-better-to-be-first/</link>
		<comments>http://www.business-strategies-etc.com/2009/it-is-better-to-be-first/#comments</comments>
		<pubDate>Wed, 18 Nov 2009 18:58:36 +0000</pubDate>
		<dc:creator>Gail Nickel-Kailing</dc:creator>
				<category><![CDATA[Marketing Strategies]]></category>
		<category><![CDATA[Thoughts/Inspiration]]></category>

		<guid isPermaLink="false">http://www.business-strategies-etc.com/home/talk-to-us/?p=2820</guid>
		<description><![CDATA[In 1993, Al Ries and Jack Trout published The 22 Immutable Laws of Marketing.  It opens with: Many people believe that the basic issue in marketing is convincing prospects that you have a better product or service. Not true. The basic issue in marketing is creating a category you can be first in. Question: Who [...]]]></description>
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		<title>Paper &#8211; now you see it, now you don&#8217;t</title>
		<link>http://www.business-strategies-etc.com/2009/paper-now-you-see-it-now-you-dont/</link>
		<comments>http://www.business-strategies-etc.com/2009/paper-now-you-see-it-now-you-dont/#comments</comments>
		<pubDate>Tue, 06 Oct 2009 21:15:18 +0000</pubDate>
		<dc:creator>Gail Nickel-Kailing</dc:creator>
				<category><![CDATA[Changing Communication]]></category>
		<category><![CDATA[New Applications of Old Technology]]></category>
		<category><![CDATA[Thoughts/Inspiration]]></category>

		<guid isPermaLink="false">http://www.business-strategies-etc.com/?p=2679</guid>
		<description><![CDATA[. Do you get those blue envelopes full of coupons in the mail once a month or so? Valpak, the company distributing local coupons by mail, is now delivering them by iPhone. A free app from the Apple App Store gives you &#8220;instant point of purchase redemption&#8221; of coupons. How does it work? Access more [...]]]></description>
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		<title>Passion Catalyst: 6 Steps to Change Dream-Blocking &#8220;Habits&#8221;</title>
		<link>http://www.business-strategies-etc.com/2009/passion-catalyst-6-steps-to-change-dream-blocking-habits/</link>
		<comments>http://www.business-strategies-etc.com/2009/passion-catalyst-6-steps-to-change-dream-blocking-habits/#comments</comments>
		<pubDate>Tue, 18 Aug 2009 17:45:59 +0000</pubDate>
		<dc:creator>Gail Nickel-Kailing</dc:creator>
				<category><![CDATA[Thoughts/Inspiration]]></category>

		<guid isPermaLink="false">http://www.business-strategies-etc.com/?p=2544</guid>
		<description><![CDATA[Curt Rosengren describes himself as a &#8220;passion catalyst&#8221; whose mission is to &#8220;help people love their work and change their world in a way that feels personally meaningful to them.&#8221; In his most recent newsletter issue he addresses those bad &#8220;habits&#8221; that we all know we need to change. Sometimes those habits are so ingrained [...]]]></description>
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		<title>Graphic Design as a Subversive Act?</title>
		<link>http://www.business-strategies-etc.com/2009/graphic-design-as-a-subversive-act/</link>
		<comments>http://www.business-strategies-etc.com/2009/graphic-design-as-a-subversive-act/#comments</comments>
		<pubDate>Sun, 05 Jul 2009 22:43:15 +0000</pubDate>
		<dc:creator>Gail Nickel-Kailing</dc:creator>
				<category><![CDATA[Graphic Design]]></category>
		<category><![CDATA[Thoughts/Inspiration]]></category>

		<guid isPermaLink="false">http://www.business-strategies-etc.com/?p=2395</guid>
		<description><![CDATA[FASHION-able: hacktivism and engaged fashion design, by Otto von Busch (doctoral thesis), University of Gothenburg, School of Design and Crafts. Graphic design can be used to change behavior, and Otto von Busch offers some terrific insights into &#8220;design as a subversive act.&#8221; Hacking is a wide practice, yet it can be condensed to some central [...]]]></description>
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		<title>Advice for a Would-be Writer Targeting Trade Publications</title>
		<link>http://www.business-strategies-etc.com/2009/advice-for-a-would-be-writer-targeting-trade-publications/</link>
		<comments>http://www.business-strategies-etc.com/2009/advice-for-a-would-be-writer-targeting-trade-publications/#comments</comments>
		<pubDate>Wed, 01 Jul 2009 23:54:13 +0000</pubDate>
		<dc:creator>Gail Nickel-Kailing</dc:creator>
				<category><![CDATA[Light Reading]]></category>
		<category><![CDATA[Thoughts/Inspiration]]></category>

		<guid isPermaLink="false">http://www.business-strategies-etc.com/?p=2387</guid>
		<description><![CDATA[I&#8217;ve been writing for a number of trade publications for close to 20 years, though professionally for only the last seven. A friend recently asked me for advice. His question? &#8220;How would I publish an article in industry publications and where would I begin?&#8221; Following is my response. Do these things: Get a list of [...]]]></description>
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		<title>3 Rules for These Times</title>
		<link>http://www.business-strategies-etc.com/2009/3-rules-for-these-times/</link>
		<comments>http://www.business-strategies-etc.com/2009/3-rules-for-these-times/#comments</comments>
		<pubDate>Tue, 02 Jun 2009 15:54:14 +0000</pubDate>
		<dc:creator>Gail Nickel-Kailing</dc:creator>
				<category><![CDATA[Business Strategies]]></category>
		<category><![CDATA[Thoughts/Inspiration]]></category>

		<guid isPermaLink="false">http://www.business-strategies-etc.com/?p=2343</guid>
		<description><![CDATA[I&#8217;m hopeful when I read: Most economists agree that the worst of this financial meltdown is now behind us. Unemployment is at a 25-year high, it&#8217;s true, but at least the pace of lay-offs has slowed. If there was a doubt before, it seems safe to conclude that we&#8217;re going to make it through this [...]]]></description>
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		<slash:comments>1</slash:comments>
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		<title>Scarcity Marketing &#8211; Closed More Than Open?</title>
		<link>http://www.business-strategies-etc.com/2009/scarcity-marketing-closed-more-than-open/</link>
		<comments>http://www.business-strategies-etc.com/2009/scarcity-marketing-closed-more-than-open/#comments</comments>
		<pubDate>Tue, 26 May 2009 19:07:35 +0000</pubDate>
		<dc:creator>Gail Nickel-Kailing</dc:creator>
				<category><![CDATA[Business Strategies]]></category>
		<category><![CDATA[Changing Communication]]></category>
		<category><![CDATA[Marketing Strategies]]></category>
		<category><![CDATA[Thoughts/Inspiration]]></category>

		<guid isPermaLink="false">http://www.business-strategies-etc.com/?p=2310</guid>
		<description><![CDATA[Turning a flash mob into customers&#8230; In a world of 24/7 shopping, who would have thought that opening one week every month would be a good sales strategy? Twin Cities Business blog, State of the Brand, this week profiled a company that does just that: The Fun Sisters Boutique should not work. But just like [...]]]></description>
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		<slash:comments>0</slash:comments>
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		<title>The Future of Virtual Reality?</title>
		<link>http://www.business-strategies-etc.com/2009/the-future-of-virtual-reality/</link>
		<comments>http://www.business-strategies-etc.com/2009/the-future-of-virtual-reality/#comments</comments>
		<pubDate>Thu, 16 Apr 2009 11:42:41 +0000</pubDate>
		<dc:creator>Gail Nickel-Kailing</dc:creator>
				<category><![CDATA[News]]></category>
		<category><![CDATA[Thoughts/Inspiration]]></category>

		<guid isPermaLink="false">http://www.business-strategies-etc.com/?p=1838</guid>
		<description><![CDATA[Star Trek fans everywhere have dreamed of walking onto the Holodeck and being surrounded by -- and participating in -- life-size, 360 degree virtual reality. More and more we&#8217;re seeing incremental developments from touch and gesture input to high resolution holographics. It may be that our grandchildren will consider &#8220;imaginary worlds&#8221; common place. In this [...]]]></description>
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		<slash:comments>0</slash:comments>
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		<title>Don&#8217;t stop now! The lesson of the hot dog vendor&#8230;</title>
		<link>http://www.business-strategies-etc.com/2009/dont-stop-now-the-lesson-of-the-hot-dog-vendor/</link>
		<comments>http://www.business-strategies-etc.com/2009/dont-stop-now-the-lesson-of-the-hot-dog-vendor/#comments</comments>
		<pubDate>Thu, 12 Feb 2009 04:03:02 +0000</pubDate>
		<dc:creator>Gail Nickel-Kailing</dc:creator>
				<category><![CDATA[Business Strategies]]></category>
		<category><![CDATA[Marketing Strategies]]></category>
		<category><![CDATA[Thoughts/Inspiration]]></category>

		<guid isPermaLink="false">http://www.business-strategies-etc.com/?p=1471</guid>
		<description><![CDATA[The Hot Dog Vendor There was a man that lived by the side of the road and sold hot dogs. He was hard of hearing so he had no radio. He had trouble with his eyes so he had no newspapers. But even with these hardships, he sold hot dogs. He would stand on the [...]]]></description>
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