There are days when serendipity turns up some interesting tidbits. I’m sharing today’s with you.
Saturday morning will never be the same!
Now that there is a whole generation of pudgy kids out there, General Mills has started reducing the amount of sugar in its breakfast cereals marketed to children under 12.
Cereals, including Trix, Lucky Charms, and Honey Nut Cheerios, will eventually contain “single-digit” grams of sugar per serving, but the Golden Valley (MN)-based company declined to say when it will achieve that goal.
Frankly, those cereals taste more like candy than breakfast food, unless you subscribe to the Bill Cosby theory that chocolate cake is for breakfast.
The man who wanted to categorize the world.
We may think that the Internet and the Wide World Web are complicated now; just think what it would have been like to try to label, categorize, and link masses of information without it!
In a New York Times article we get a view into the Mundaneum Museum in Belgium which highlighted the work of Paul Otlet (pronounced ot-LAY).
More than half a century before Tim Berners-Lee released the first Web browser in 1991, Otlet described a networked world where “anyone in his armchair would be able to contemplate the whole of creation.”
QR Codes R Us!
Last year it was pURLs, this year it’s QR codes! The latest slight of hand to hit the direct response industry.
Now that everyone and their brother (sister?) has a smart phone with a camera, QR (Quick Response) codes will be popping up everywhere.
If you’ve never used a QR code before, follow these easy steps:
- Install a QR code reader app on your phone. My favorite one for iPhone costs $1.99: Optiscan.
- Point your phone camera at the code and it will decode it.
- Call me… Well, actually this code has my phone number embedded in it.
Simple, eh?
Printing the Internet
‘Nuff said! Happy New Year!
