We keep small businesses IN business!

In the face of today’s economic reality and accompanying environmental challenges, it is time to identify operational improvements that will make your company leaner and greener, develop new marketing programs, outline and document processes for environmental awards and certifications, and support your sales team as they communicate the value you bring as a sustainable company.

Your customers and partners are expecting you to have incorporated the newest best practices. Proactive companies are benefiting from lower costs and growth in revenue and customer base.

Working together we can:

• Develop sustainability strategies, best practices analyzes, documentation for policies and guidelines, and collect data for reporting.
  
• Define your value proposition, clarify your messaging, assist in creation of your marketing materials, and ensure you do not run the risk of “greenwashing” and mislead your customers.
• Research and document policies and procedures as well as train staff on system requirements as you prepare for a wide variety of certifications.
  
• Document your environmental impact, develop processes for improvement, and create procedures to prevent returning to the status quo.
  

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Looking for a business and marketing expert
who has crossed the line between bits and atoms,
online and offline, digital and printed?

Let’s talk! Click HERE and I’ll call you!

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Follow my posts on Your Nickel’s Worth where I observe trends, identify new technology, and comment on developments in graphic communications – printed and electronic, mailed and e-mailed.

You can also find my posts on WhatTheyThink Going Green, a site I manage that promotes sustainable practices for the graphic arts industry.

Your comments are always welcome!